

Seafood Journey
Dive Into Northeastern Japan’s Culinary Delicacies

What is UmiUma?

The UmiUma brand helps promotes seafood products from the Sanriku and Joban regions of Japan. It highlights the rich variety and exceptional quality of marine products from these areas, aiming to support local fisheries and introduce their delicacies to a wider audience.
IN VIDEO
Glimpses of Japan
Take a sneak peek at the rich culinary traditions and vibrant markets you can discover. From the bustling docks to serene coastal villages, each location offers a unique taste of Japan’s seafood culture.
Explore
Explore north Japan's regions
Venture into the different regions of northeastern Japan, where the coastal communities live and breathe seafood traditions.
青森県
Nov 26, 2024 - 9 min read
Enjoy Chikuwa Fish Cakes in Aomori City
A Japanese delicacy produced along the prefecture's coast
Read more
More reasons to visit Aomori
岩手県
Nov 26, 2024 - 9 min read
Enjoy Chikuwa Fish Cakes in Aomori City
A Japanese delicacy produced along the prefecture's coast
Read more
More reasons to visit Iwate
宮城県
Nov 26, 2024 - 9 min read
Enjoy Chikuwa Fish Cakes in Aomori City
A Japanese delicacy produced along the prefecture's coast
Read more
More reasons to visit Miyagi
福島県
Nov 26, 2024 - 9 min read
Enjoy Chikuwa Fish Cakes in Aomori City
A Japanese delicacy produced along the prefecture's coast
Read more
More reasons to visit Fukushima
茨城県
Nov 26, 2024 - 9 min read
Enjoy Chikuwa Fish Cakes in Aomori City
A Japanese delicacy produced along the prefecture's coast
Read more
More reasons to visit Ibaraki
千葉県
Nov 26, 2024 - 9 min read
Enjoy Chikuwa Fish Cakes in Aomori City
A Japanese delicacy produced along the prefecture's coast
Read more
More reasons to visit Chiba
GALLERY
Feast your eyes
Take a visual journey through Japan’s most iconic seafood dishes, bustling markets, and picturesque coastal scenery.








REGIONAL PASS
Travel with Ease, for Less
Get the most out of your trip with the JR EAST PASS (Tohoku area) — recommended for travel to Aomori, Akita, Sendai, and other places in the Tohoku area!
Unlimited travel *on eligible JR and non-JR lines
Cost Savings
Convenience

JR EAST PASS (Tohoku area)
5 consecutive days of unlimited rides around Tokyo and further north
Adult 30,000 yen Child 15,000 yen































